The Future of Giving Is Sustainable
Join the movement redefining how nonprofits grow lasting support.
What if recurring giving wasn’t just steady—but scalable, sustainable, and transformative? Sustainable Giving isn’t just a strategy—it’s a movement empowering nonprofit leaders to grow lasting support through proven frameworks, modern tools, and a mindset shift. Across the sector, leaders are rethinking how they fund—and sustain—their mission. Explore resources rooted in modern giving behavior and join those building support that endures.
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No noise. Just the good stuff — episodes, ideas, and inspiration that help you grow.
Hosted by Dave Raley, the Sustainable Giving Podcast is where nonprofit leaders and innovators geek out about all things sustainable recurring giving. It's a video-first show that brings practical insights, bold ideas, and real conversations to help you grow lasting support.
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Join an intimate group of nonprofit leaders for a transformational 2.5-day experience designed to move your mission forward. The Sustainable Giving Workshop blends practical insight, strategic coaching, and creative exploration — all in a setting that inspires clarity and connection.
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The Rise of Sustainable Giving
The subscription economy has changed everything.
Here’s how you can use it to grow recurring giving.
There is a generosity crisis in North America. The number of individuals giving to charity is on the decline. For nonprofits that rely on the generosity of everyday people, this is an alarming statistic. But amidst these challenges, a new opportunity has arisen: the subscription economy is transforming donor behavior, making recurring giving more accessible to more charities than ever before.
In The Rise of Sustainable Giving, Dave Raley shares the core elements of building a thriving sustainable giving program, including:
Six key shifts driven by the subscription economy
Understanding donor motivation
Crafting an ongoing value proposition
Getting your technology stack right
Designing and launching your program
Growing your program
Sustainable Giving
Growth Blueprint
Download the Sustainable Giving Growth Blueprint — a free 25-page guide featuring 7 steps to design and grow a thriving recurring giving program. Packed with practical insights from The Rise of Sustainable Giving, this quick-start guide will help you build sustainable support for your mission.
Sustainable Giving
Self Assessment
Take our free Sustainable Giving Self Assessment — a 7-minute diagnostic with 30 questions that delivers a personalized report across four key areas. You'll get clarity on your current strengths, insight into where to focus next, and a practical starting point to grow lasting support for your mission.
Meet The Author
Dave Raley
Nonprofit strategist. Keynote speaker. Recurring giving expert. Trusted advisor to top charities.
Dave Raley is the founder of Imago Consulting, an advisory firm that helps organizations create growth through sustainable innovation. As a speaker and advisor, he has inspired thousands of nonprofit leaders to grow both personally and organizationally.
He’s the author of The Rise of Sustainable Giving: How the Subscription Economy is Transforming Recurring Giving, and What Nonprofits Can Do to Benefit.
Dave also writes a weekly innovation and leadership column called The Wave Report, hosts the Sustainable Giving Podcast, and co-founded the Purpose & Profit Podcast – a show about the ideas at the intersection of nonprofit causes and for-profit brands.
Dave has extensive experience in recurring revenue and subscriptions, non-profit and for-profit marketing and fundraising, and revenue growth models.
Dave helps organizations grow net income through sustainable innovation.
Ready to grow your recurring giving program?
Sustainable Giving
Growth Assessment & Action Plan
The Sustainable Giving Growth Assessment is a comprehensive, customized roadmap designed to help you scale sustainable support. Through strategic analysis, team interviews, and data review, we identify your biggest opportunities—and chart the clearest path to profitable growth.
Our flagship Growth Assessment combines deep strategic insight with practical recommendations tailored to your team, systems, and supporters. Get an actionable roadmap to build lasting support and drive long-term impact.