Lasting Innovation: Why Innovation Without Sustainability Isn't Really Innovation

Is it innovation if it doesn’t have sustainability built in?

That’s the bold question at the heart of this conversation between your host, Dave Raley, and guest Becky Straw, Co-Founder and CEO of The Adventure Project.

Together, they challenge the nonprofit sector’s obsession with short-term wins and one-time donations, and make the case for deeper, more sustainable change. 

Drawing on Becky’s early work with charity: water and her decade-plus leading The Adventure Project, this episode explores how job creation, dignity, and recurring giving can reframe how we approach generosity and build true sustainability.

Key Topics They Cover:

1. Redefining Sustainability in the Nonprofit Sector

  • Why “walking away” should be possible – and desirable – when programs are truly sustainable

  • The failure of water projects without local ownership and ongoing maintenance

2. The Power of Job Creation as a Sustainable Solution

  • The dignity of work vs. the danger of dependency

  • The role of social enterprise and VC-like support models at The Adventure Project

3. Growing Sustainable Giving Through Innovation and Trust

  • Monthly and multi-year giving as long-term impact tools

  • How a women-focused quiz generated $40K in donations and recurring support

4. Experiencing and Modeling the Joy of Generosity

  • Childhood lessons in service and generosity

  • The importance of modeling generosity for the next generation

5. Applying Social Work Principles to Nonprofit Leadership

  • Listening to communities and building with – not for – them

  • Combining empathy with operational excellence

Watch or Listen:

Watch this episode now by clicking the video above, or by visiting Apple Podcasts or Spotify.

Additional Resources:

Special thanks to our team at Sustainable Giving: Abigail, Tom, Kirsten, Grace, and Christeen.

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A Crisis in Generosity? AI, Recurring Giving, and the Future of Fundraising