Sustainable Giving Certified Partner: BDI
Fundraising & Marketing Agency
Website:
https://bdiagency.com/
About BDI
BDI is a full-service fundraising and marketing agency that helps nonprofit organizations grow support through data-driven strategy, creative storytelling, and integrated fundraising campaigns.
Known for its work with rescue missions and other human services organizations, BDI helps nonprofits acquire new donors, deepen supporter relationships, and build sustainable revenue for the future.
By combining strategic planning, creative development, analytics, direct response fundraising, and digital marketing into a unified approach, BDI helps organizations move beyond campaign-by-campaign fundraising toward long-term growth. Their commitment to sustainable funding and recurring donor growth makes them a natural fit as a Sustainable Giving Certified Partner.
BDI’s Focus on Sustainable Giving
BDI approaches sustainable giving as a long-term strategy for building predictable, durable revenue and stronger donor relationships.
Research-Informed Strategy — Donor research and validation shape fundraising offers, messaging, and growth strategies.
Multi-Channel Growth — Direct mail, digital, advertising, and web experiences work together to acquire and convert supporters.
Recurring Giving Leadership — Monthly giving is treated as a core component of sustainable fundraising, not a standalone campaign.
Data-Driven Decision Making — Advanced analytics help nonprofits measure performance and continuously improve results.
Retention-Focused Approach — Donor stewardship and recurring donor retention are prioritized alongside acquisition and growth.
BDI’s work reflects a belief that sustainable funding is built through a combination of compelling offers, effective acquisition, strong donor experiences, and long-term donor retention.
Capabilities Provided
Data-Driven Analytics — Reporting and performance insights that inform fundraising strategy and optimization.
Omni-Channel Campaigns — Integrated campaigns that connect donors across direct mail, digital, and advertising channels.
Break-Out Creative — Creative concepts and messaging designed to capture attention and inspire action.
Dynamic Direct Mail — Modern direct mail programs informed by testing, segmentation, and donor behavior.
Integrated Digital — Digital fundraising strategies that support donor acquisition, conversion, and engagement.
Heart-Touching Video & Photography — Storytelling assets that connect supporters to mission impact.
On-Target Strategy — Strategic planning grounded in donor insights, research, and fundraising best practices.
Brand Building — Positioning and messaging that strengthen donor trust and long-term affinity.
Programmatic Advertising — Targeted advertising campaigns designed to efficiently reach and engage supporters.
Visit the BDI website
“What stands out about BDI is their commitment to helping nonprofits build sustainable funding for the future. Their approach combines rigorous research, sophisticated analytics, strong creative execution, and a deep understanding of how recurring giving programs grow over time. Just as importantly, they view recurring giving not as a side initiative, but as a central component of a healthy and sustainable fundraising program. That alignment with the principles of sustainable giving is exactly what we look for in a Sustainable Giving Certified Partner.”
Dave Raley
Founder & CEO, The Center
for Sustainable Giving
Author, The Rise of Sustainable Giving
